常識學起來！設計師知道一下的用戶體驗術語小科普

　　

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常識學起來！設計師知道一下的用戶體驗術語小科普

時間：2019-05-23 16:48:07

文章發布：李陽

原創作者：未知

來源：互聯網

什么是UX、UED、CX、IxD…？近年來各種關于用戶體驗的詞匯層出不窮、充斥于我們的各種閱讀中，不同的名詞被越來越廣泛地應用（并且經常被錯誤地互換及使用）。我們認為是時候給大家一個明確的關于這些用戶體驗名詞的清楚定義了。

小編注：本文在原文基礎上做了一些修改注釋以及一些增加。為了幫助大家理解這些名詞的含義，特別把英文原文保留，希望大家喜歡。

UX (User Experience) 用戶體驗

User experience encompasses all aspects of the end-user’s interaction with the company, its services, and its products.

用戶體驗包含了終端用戶與一個企業、它的服務以及它的產品交互的所有方面。

“UX is the totality of end-users’ perceptions as they interact with a product or service. These perceptions include effectiveness, efficiency, emotional satisfaction, and the quality of the relationship with the entity that created the product or service” (Kuniavsky , 2010).

「UX 是終端用戶與一個產品或服務互動感知的全體。這些感知包括了有效性、時間長短、情感的滿意度以及與創造這個產品或服務的個體的關系質量?！?/p>

UXD (User Experience Design) 用戶體驗設計

User Experience Design is the process of designing for the all-encompassing, user-focussed aspects of any system.

用戶體驗設計是以用戶為中心的一種設計手段，以用戶需求為目標而進行的設計。設計過程注重以用戶為中心，用戶體驗的概念從設計的早期就開始進入整個流程，并貫穿始終。

小編注：UXD還有一種稱呼為UED，也是用戶體驗設計。阿里巴巴內部把用戶體驗團隊稱作UED團隊，通常UED部門包括四種職位：用戶體驗研究員、交互設計師、視覺設計師以及前端開發工程師。

CX (Customer Experience) 客戶體驗

常識學起來！設計師最好知道一下的用戶體驗術語小科普-藝源科技

Customer experience (CX) is the product of an interaction between an organization and a customer over the duration of their relationship. This interaction includes a customer’s attraction, awareness, discovery, cultivation, advocacy and purchase and use of a service.

客戶體驗（CX）是一個組織和一個客戶在他們的關系持續時間之內相互作用的產物。這種相互作用包括對客戶的吸引力、提高認識、發現、培養、宣傳、購買產品和使用服務。

CX includes every interaction a shopper has with your brand, from the start to the end of their journey. CX can be measured through factors such as overall experience, the probability of the customer to continue using your website and the likelihood they will share your site with others.

CX包括一個購物者與品牌之間的每一次互動。包括從他們購物旅程的開始直到終點。 CX可通過以下因素來衡量，如整體體驗、顧客繼續使用你的產品的可能性、以及他們是否愿意將產品分享給其他人。

Note: CX and UX are not interchangeable! Essentially, UX is a more specific component within CX, primarily concerned with the usability of your products or website. On the other hand CX encompasses the experience of your entire brand.

注意：CX和UX是不能互換的！從本質上講，UX是CX內部更具體的組成部分，主要關注的是你的產品或網站的可用性。在另一方面CX包括你的整個品牌體驗。

UI (User Interface) 用戶界面

The user interface is what the user of any system actually sees; this can be a set of commands or menus through which a user communicates with a program. Essentially. it’s the space where interactions between humans and machines occur.

UI是指用戶界面，是任何系統的用戶實際用眼睛看到的直觀的界面?？梢允且唤M命令或菜單，通過這些命令或菜單等，用戶與程序能夠進行通信。本質上來說，這也正是人與機器之間的交互發生的空間。

Note: UI and UX are not interchangeable! UI is what your users interact with, UX (in a nutshell) is how they feel while they’re doing it.

注意：UI和UX是不能互換的！ UI是你的用戶與之交互的，UX（簡言之）是用戶在經歷整個流程的過程中的感受。

IxD (Interaction Design) 交互設計

常識學起來！設計師最好知道一下的用戶體驗術語小科普-藝源科技

Interaction Design is about making the connection between a device, its interface and the user; it facilitates the actions we want to take with any given system. Every time you make a choice on a digital device, interaction design is what responds; it makes a framework of text and objects useful, learnable and ultimately, intuitive. It delivers that almost human element that makes technology enjoyable and pleasant to interact with.

交互設計是關于創造設備（Device），界面（UI）以及用戶（Users）之間的連接的；它能夠促進用戶流暢地在任何給定系統中操作。每當用戶在一個數字化設備上做選擇后，交互設計就是它的反應; 它使文本框架和對象更有用，并且使其容易學習、直觀呈獻給用戶。它在數字化的系統中為用戶提供了人性化的元素，使之與技術的互動愉快而享受。

UCD (User-Centred Design) 以用戶為中心的設計

UCD（User-Centered Design）是指以用戶為中心的設計。是在設計過程中以用戶體驗為設計決策的中心，強調用戶優先的設計模式。簡單的說，就是在進行產品設計、開發、維護時從用戶的需求和用戶的感受出發，圍繞用戶為中心進行產品設計、開發及維護，而不是讓用戶去適應產品。無論產品的使用流程、產品的信息架構、人機交互方式等，以UCD為核心的設計都時刻高度關注并考慮用戶的使用習慣、預期的交互方式、視覺感受等方面。

HCI (Human-Computer Interaction) 人機交互

Focusing particularly on the interfaces between people (users) and computers. Researchers in the field of HCI both observe the ways in which humans interact with computers and design technologies that let humans interact with computers in novel ways.

HCI是英文人機交互的縮寫，尤其注重的是以人（用戶）與計算機之間的界面。在人機兩個領域的研究人員通過觀察人類與計算機的互動，進而研制出新技術讓人類用新穎的方式與機器互相理解對方，并能夠進一步互動。

IA (Information Architecture)

Information architecture (IA) is the structural design of shared information environments; the art and science of organizing and labelling websites, intranets, online communities and software to support usability and findability.

信息架構（IA）是信息共享環境的結構設計；通過對網站、局域網、在線社區以及軟件等個體打標、歸類的方式使產品或服務更加易用和好查找；具體在產品的設計中，交互設計師需要在整個項目開始的時候針對產品的信息結構進行歸納整理，從而做到有的放矢更快做出符合用戶價值的交互設計。

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